Association Annual Meeting Goes for High Impact


The Iowa Hospital Association held its flagship Annual Meeting for the first time at the Iowa Event Center on October 7-9, 2014. Markey’s Sales Consultant and Markey’s Project Manager worked hand in hand with the IHA conference team from early concept to successful completion of the event, taking extra care to provide support in the unfamiliar environment.   After exploring various creative options, it was determined that the desire was to have a fresh, clean and striking room set-up which allowed  the elegance of the Ballroom to still be appreciated.

Pre-production work for the customer included pre-recording of voice announcements and music beds for the conference, as well as creative stage and room theme design in partnership with the customer’s graphic design team.  Our Project Manager also created a 10-minute introductory looping animation that welcomed people into the ballroom with customer-provided graphics.

The stage design comprised a 32’ x 12’ Truss Frame Screen for the center screen, with the venue’s 21’ x 11’3” screens on the sides.  Two pleated columns delineated the outer screens, and silver lustre drape pulled the entire look together.  Arri 2K lights & Arri 1K lights were utilized for the main stage wash & backlights, and (4) Martin MAC 700 Profile intelligent lights, (30) Martin Stage bar lights,  (10) Martin Exterior 410 wash lights completed the lighting component.

Four rigged Christie HD 14k projectors were chosen for their brightness and crisp display of the onscreen graphics and the Image Magnification.

The conference was a great success with several attendees noting it was the  “best conference ever.” 


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